A 2016 site is not necessarily due for a rebuild, and a 2023 site sometimes is. What counts is what the visitor experiences on their phone, and what Google understands. Here is how I decide, and how the price is set when the answer is yes.
Three tests run while you answer 5 questions. The report arrives by WhatsApp and by email, then I call you to talk about next steps.
Any one of these signs is enough to justify a redesign. Most of the sites I take over show three at once, and their owner had no idea.
Tiny text, overflowing menu, buttons you miss. Most of your visitors are on a phone; if they have to zoom, they leave.
Uncompressed images, hero video, accumulated plugins. Every extra second sends a share of visitors away, and Google measures it.
A homepage that talks about “passion” and “quality” without naming the trade or the town receives no local searches.
Either it is broken, or it asks fifteen fields, or requests land in a mailbox nobody reads. You do not know because nobody complained.
A 2019 WordPress with twenty plugins is an open door. A redesign fixes the problem at the root instead of patching it.
If your site is recent, fast, readable, and the problem is a text that does not convince or a missing page, a redesign is money thrown away. A few pages rewritten or added settle it, on a quote.
If your site receives enquiries and you do not know where they come from, we look at the statistics first. A redesign without knowing what works risks breaking what works.
The visibility test, free and without sign-up, gives a first answer in one minute. The thirty-minute call gives the second.
A redesign does not start from nothing. What Google already knows about you and what works today are kept; the rest is rebuilt properly.
Kept, and put back in your name if it is not. Nothing changes for your customers or your business cards.
Every old address is redirected to the corresponding new page. Google carries over what it knew; you do not start from zero.
A page that receives visits and converts is rewritten with care, not replaced.
Kept if they are good, compressed, recropped. Replaced if they come from a stock library.
A new grid, new typography, angles and colours decided with you.
Pages are ordered by what your customers look for, not by your org chart.
Rewritten without a CMS or plugins: static files, nothing to update every month.
Moved to a fast network, certificate included, a single invoice.
Legal notice, privacy, data processing: rewritten, not copied from elsewhere.
Taken over, completed, pointed at the new addresses.
You enter your address in the visibility test. Eighteen checks, one minute, no sign-up.
Thirty minutes. I look at your site with you and say whether a redesign is worth it.
One page: package, amount, deadline, list of pages kept and rebuilt.
At a temporary address, while the old site stays online. Your package’s rounds of corrections.
The new site replaces the old one, with all redirects, on an agreed day. The old one is archived.
A redesign is priced like a new site, redirects included, on a free quote. A redesign is not less work than a new build; it is the same work, plus the inventory of the old site and the redirect plan.
An estimate in hours before starting, on a quote. No redesign, no commitment.
Not if the redirects are done, and they are. Every old address leads to its new page. A faster, better-structured site usually gains positions in the following weeks, but I do not promise it: I measure it.
Yes, and I check that it is in your name. If it is in your former provider’s name, we recover it before anything else.
A complete archive is handed to you on the day of the switch. It is no longer online, but nothing is lost.
Two, four or six weeks depending on the package, like a new site. The old site stays online until the switch.
The free test is at the top of the page. You get the result by WhatsApp and by email, then I call you. Or by phone, on +41 26 420 00 86.